Email Marketing
I created newsletters highlighting monthly events and promotions. Additionally, I orchestrated an email campaign, setting up automated workflows tailored to two customer segments. The campaign's objective was to drive registrations, resulting in a significant boost of over 80 new monthly registrations.
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I crafted on-brand newsletters by designing and compiling engaging content, ensuring the delivery of valuable information and updates to the intended audience.
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I setup strategic email funnels and workflows to optimize communication, engagement, and conversion with their audience.
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I created segmented lists in HubSpot, categorizing their audience into distinct groups based on various criteria, allowing for targeted and tailored communication strategies.
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Managed campaigns, overseeing their planning, execution, and performance evaluation, with a commitment to optimizing outcomes and learning through the process.
